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As the economy becomes more global, the region must look more regional. We can no longer compete and succeed as individual communities while the rest of the world competes regionally. The 7 Rivers brand was developed to: provide a unifying name for the people within the region; create and interesting picture of the region; increase the effectivness of regional organizations; elevate recognition and recall of the region; transend city, county, and state boundries. What are the 7 rivers? There are more than 7 rivers, 7 Rivers represents a concept, "What can we do better together?" There have been more than 7 rivers from the start but the decision was made to use the number "7" because it is graphically and figuratively appealing, it is a lucky number in many cultures, and it is a finite number. |
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| There are more than 7 rivers in the 7 Rivers Region. 7 Rivers represents a concept, "What can we do better, if we do it together?" There have been more than 7 rivers from the start, but the decision was made to use the number "7" because it is graphically and figuratively appealing, it is a lucky number in many cultures, and it is a finite number. If you look at the 7 Rivers Region, western Wisconsin, southeastern Minnesota and northeastern Iowa, there are many rivers throughout the entire area. These rivers are central to our life, recreation and geographic beauty. Depending on where you are located in the region, the 7 rivers that come to mind will differ. |
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For more information on the 7 Rivers Region, visit www.7riversregion.com.
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